The Rise of "Pet Humanization" The "Pet Humanization" or "Pet Parent" phenomenon is growing globally, including in Thailand. As more people treat their dogs and cats as beloved family members, they are dedicating their money, time, and utmost care to them. Naturally, selecting high-quality and safe food and daily essentials—such as cat litter—becomes a top priority for pet parents.

A brand that has truly earned the trust of pet owners is "Kaniva," a cat and dog food brand that never stops innovating. Operating under the slogans "Kaniva Cat Food: Loved by You, Tailored for Your Cat" and "Kaniva Dog Food: Approved by Humans, Loved by Dogs," Kaniva has guaranteed its success through numerous national and global awards spanning brand excellence, product innovation, and new-generation leadership.

World-Class Brand Accolades

• World Branding Awards: Kaniva Cat Food proudly received the "Brand of the Year 2023-2024 (Cat - Dry Food)" award at the ceremony held in Vienna, Austria. This prestigious recognition guarantees the global quality and success of our Thai pet food brand.

• Marketing Excellence Awards 2024 (Singapore): Kaniva Cat and Dog Food swept 5 awards, reflecting our commitment to building a strong brand image and earning customer trust to reach a diverse audience:

  • GOLD: Excellence in Advertising

  • SILVER: Excellence in Digital Marketing

  • BRONZE: Excellence in Viral Marketing

  • BRONZE: Excellence in Advertising

  • BRONZE: Excellence in Brand Strategy

• Thailand Influencer Awards: Another immense source of pride is winning the "Best Pet Care Influencer Campaign 2024" by Tellscore for three consecutive years (2022–2024).

  

Guaranteed Quality & Product Innovation Beyond brand awards, Kaniva and its affiliated products have been recognized for exceptional quality and innovation by leading institutions:

• Kaniva Wet Food (Vitamin Ball Series): Won "The Winner of the International Innovation Awards (IIA) 2024." As the world’s first brand to invent Vitamin Balls in wet food—an exclusive Kaniva formulation—it ensures cats receive complete nutrition. This highlights our vision to continuously research and develop the best products for pets and owners.

  

• Kasty Natural Tofu Cat Litter: Demonstrating our dedication to high-quality pet supplies, Kasty (Thailand’s #1 selling 100% natural tofu cat litter) also received top honors. Its special innovations, Kasty Extreme Clumping (clumps within 1 second, uses Probiotics to eliminate odor/bacteria) and Kasty Extreme Odour Lock (long-lasting fragrance), earned it "The Winner of the International Innovation Awards (IIA) 2024" in Malaysia, as well as the "Outstanding Cat Litter Product 2024" at the Baan Lae Suan PET AWARD 2024.

  

New Generation Leadership Award 2024 The driving force behind the remarkable success of Kaniva and Kasty is our visionary leadership. Mr. Jaruwat Laohavisit, Executive Director of Pet Protect Food Co., Ltd. and Pet Protect Co., Ltd., was recently named one of the "Prestige 40 Under 40 Class of 2024" by Prestige magazine. This award honors new-generation executives who drive organizational growth, pioneer business innovations, and inspire their teams to successfully achieve their goals.

Join the Kaniva Family! To express our gratitude to the customers who trust our brand, we have launched the "Kaniva Family" loyalty program. Members can shop, earn points, and unlock exclusive privileges. New members receive an instant 10 points upon signing up, and every 25 Baht spent earns 1 point.

For pet parents interested in joining, simply "Sign Up, Buy, and Submit Receipts" to start collecting points and redeeming amazing gifts!

Kaniva Cat and Dog Food, along with Kasty Natural Tofu Cat Litter, are available today at leading department stores, pet shops nationwide, and through our online channels.